NYC’s Most Thoughtful Dating Party

Soft Launch

For love that builds, not rushes.

Finding a good partner doesn’t have to feel out of reach. Soft Launch is a fresh kind of dating experience for New Yorkers who crave meaningful connection, great energy, and zero pressure. Whether you're a romantic, a realist, or a little of both — we create curated moments to meet, vibe, flirt, and maybe even fall (softly) in love.

From cozy blind dates to chaotic compatibility games, every Soft Launch event is designed with care, chemistry, and curiosity in mind.

What Makes Us Different?

We’re not into dating the algorithm.
We're building a community, not a hookup app.

Here’s what we believe in:

  • Vibes over swipe fatigue

  • Chemistry and conversation

  • Matches based on values & energy, not social profiles

  • Intentional setups, not awkward mixers

  • Slow burns, soft starts, serendipitous moments

We curate events, match people with care, and collaborate with artists, DJs, salons, and local businesses to keep things warm, stylish, and unexpected.

Upcoming Events ❊

Upcoming Events ❊

📍Limited spots. First event in October.
Our events are intimate - we keep them cozy on purpose. Sign up below to be the first to know when new experiences drop.

💌 Blind date experiences

🎉 Speed dates with a twist

📸 “Spotted” IRL connection games

🧠 Deep dive convos & playful matchmaking

🎭 Themed mixers (soft life seekers, creatives, etc.)

Know someone thoughtful and single? Send this to them.